Cuclis PR
PR Tip of the Month

Volume 5, No. 5
December 7, 2009

Subscribe or unsubscribe

Published the first Monday of each month as a free service to subscribers by:

Cuclis PR
1212 Alberca Rd
Sonoma, CA 95476
(707) 939-8598

Read my blog

Follow me on Twitter @ginacuclis

Media Interview Techniques Part 2: Flagging

This is the second of a two part series. Last month's PR Tip of the Month described how to use the technique called the bridge. The bridge and the flag are interview devices that enable you to transition your answer to a question to deliver your key messages.

A Signal to Your Audience

Like waving a flag to get attention, a flag signals to your audience you are about to make a critical point. While this is an effective device, use it sparingly or it loses its impact. Once or twice in most interviews is usually enough.


"The most important fact for people to know is..."

"The biggest issue in this debate is...

"The critical issue is...

The important thing to remember is...

If you like this issue, please forward it to others you think would benefit.

© Copyright 2009 Cuclis PR